In Twelve Diseases that Changed our World, a history of microbiological research into causes of disease, Irwin Sherman documents the historical repercussions of infectious disease for world history -among them tuberculosis, influenza, and cholera, as well as HIV/AIDS. Unfortunately, these words are illustrative of a long history of stigmatization in human communities when contagious diseases strike. Customer Serviceįor questions about using the Copyright.“The kind of discrimination I faced from my neighbours made me regret sharing my condition with them I could not even share the communal sink,” a Kenyan woman with TB told a UN investigator in November 2009.
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To inform this research agenda, this publication identifies important influences – psychological, economic, political, social, cultural, and media-related – on how science related to such issues is understood, perceived, and used. Fortunately, there is an expanding science base from diverse disciplines that can support science communicators in making these determinations.Ĭommunicating Science Effectively offers a research agenda for science communicators and researchers seeking to apply this research and fill gaps in knowledge about how to communicate effectively about science, focusing in particular on issues that are contentious in the public sphere. Moreover, the approaches to communicating science that will be most effective for specific audiences and circumstances are not obvious. Communicating science effectively, however, is a complex task and an acquired skill. As a result, people face an increasing need to integrate information from science with their personal values and other considerations as they make important life decisions about medical care, the safety of foods, what to do about climate change, and many other issues. Science and technology are embedded in virtually every aspect of modern life.
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